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Wednesday
Aug252010

The Secret Behind Trader Joe's 

Since Trader Joe's opened in Chelsea this month, my life has changed. That, mind you, is not an exaggeration. While blissfully perusing the aisles with my boyfriend during our first visit, he asked how Trader Joe's could offer such low prices. Now, thanks to an article in Fortune, I know.

I witnessed the effect of high-turnover last night when I couldn't find regular all-purpose flour. After tracking down an employee, (note that the employees after 8pm are not as chiper as those working earlier in the day), she managed to find the last sack of flour hidden in behind the whole wheat flour, at the far back of the shelf.

However, between Trader Joe's, Whole Foods, the Green Market, the Limelight, and the soon-to-open Eataly, I am quite happily situated in the middle of a gastronomic paradise.

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